Podcast: Play in new window
Today we have no guest, so we talk about how you can review your own show:
1. Listen where your audience listens
2. Listen for half ideas (tangents)
3. What is the goal of your podcast? Make sure you have one before pressing record.
4. Listen for obvious mistakes. Pause for 10 seconds if you make a mistake so it makes it easy to edit out later
5. Pull out the oh wow moments
6. Delete any questions where your guest (interview) answered “No” and there was value
7. Pull out powerful words
8. Make sure you have detailed information in the show notes to drive traffic to your site.
9. Put some time between the time you record and the time you review your podcast to get a fresh perspective.
10. Subscribe to your show in iTunes, etc to make sure everything is working.
11. Find the surprise and delight moments
12. Provide ONE call to action
13. Discover what was memorable in the episode (and do more of those)
14. Check your audio volume to make sure its consistent.
15. How did you include the audience in the show.
Podcast: Play in new window
The Happiness Podcast is from Dr. Robert Puff who is a happiness expert, author, international speaker, clinical psychologist and TV Show host. You can find his show at www.happinesspodcast.org Here are our thoughts:
Dave on content
The energy level could be up a bit the music is a bit too relaxing. If you look at his iTunes reviews this is what people love about it. For me (opinion) I like a little more energy.
This was an interesting podcast as he talks about the gift of death, which seems weird, but it gets you thinking.
Think of tomorrow stops us from taking advantage of today.
I found them usic slightly distracting as it kept getting turned up when he paused. I would have it all one volume.
Erik on Content
I like the focus on the single topic
The music wasn’t distracting and fit the essence of the show
There was no real introduction or show set up.
The call to action was “if you want to learn more”, visit the website. He might want to answer the question, “What’s in it for me? What would I want to learn more about and why?”
Your side bars are a little out of control – very long front page. This is especially true when you look at a single post.
When you go to a single epsiode there are no show notes, and the sidebars then look like a mistake
You need a media host. I prefer libsyn.com and blubrrycom (use the coupon sopfree to get a free month at either service).
Your ID3 tags are in need of help (your album is listed at Robert’s album)
Get the word happiness and the number to the end of your show title.
Look into getting a single page where people can buy you books (look into building an astore).
Erik on the website
The books on the sidebar go on and on. Might just link to the bookstore page.
Show notes are minimal and lead with tags. Give me a reason to listen.
Happiness Podcast is listed on iTunes at #11 when I search for “happiness podcast”
Looks like popularity was solid in 2011 & 2012. After break, 2014 is fighting to get noticed. Get consistent.
Only 3 comments in 2014 on iTunes. What are you doing to get people involved?
A podcast to get you thinking delivered in a soothing fashion with one topic. Dr. Puff has tones of credibility and might want to spotlight that more in his show (explain who his is to new listeners). He needs to get on a media host for his files. His podcast is connecting with his listeners on iTunes and if he can keep it consistent it will rise the charts again and without a media host you will eventually run into a problem.
Check out the show at www.happinesspodcast.org